After McKim, 1980.
Defer judgment. Don’t be critical of others.
Aim for quantity. e.g. 30 thumb-nail sketches in 60 minutes
PHASES
- Idea Generation
- Evaluation phase
- Display your ideas
- Offer constructive comment
- Try different tactics
- Compare sketches
- Make written notes
REFERENCE
Adapted from McKim, R.H. (1980) Experiences in Visual Thinking, Belmont, C.A. PWS Publishers (Wadsworth Inc.) pp. 125-7
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